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The problem was, it was impossible for him to get an audience. He tried posting fliers in the city square, which didn’t work. He tried to advertise in the local newspaper, which didn’t work. Finally, he managed to get an audience by begging door to door.
Everyone came, just to see a giant talking dog. But being a giant talking dog wasn’t what made people come. What they came to see was Newton. The strangest part of his story is that by becoming a spectacle, he made his ideas accessible.
The experience of visiting an art museum or going to the theatre is analogous. The art or theatre draw crowds not because they are impressive, but because they are accessible. They are like giant talking dogs: they bring ideas to people who, in turn, make them accessible.
The lesson is that ideas are like art. They become accessible only if you make them accessible. You can’t just talk about them; you have to show people what you are talking about. The way to get people to talk about your ideas is to show them.
The more people understand what you are doing, the more likely it is that your ideas will spread.
But showing other people is not easy. You have to explain it in such a way that they understand what you are talking about. And explaining it does not have to be difficult. If you have a message, the best omegle alternatives way to communicate it is to tell the story.
The work of art is the message. The work of art is the explanation. The work of art is the story.
That’s the real secret of the web: it has given us a way of showing ideas instead of talking about them.
The web is the message. The web is the explanation. The web is the story.”
